The challenge
Turning an intense event into lasting institutional memory
The challenge was not just to document the event. It was to translate the students' experience into material capable of preserving its meaning over time:
- Organize and summarize a broad and dynamic event
- Highlight the most memorable moments of the competitions
- Showcase the students' leading role
- Reinforce the institutional values present in sports
The solution
Editorial narrative that reconstructs the Olympics journey
MixCom designed the magazine as more than a record, building a complete editorial narrative:
- Curation of content and key moments
- Narrative organization of the experience from start to finish
- Editorial direction focused on memory, emotion and meaning
Execution
A publication that organizes, recognizes and preserves
- Complete institutional magazine dedicated to the Student Olympics
- Coverage of key moments, from the opening ceremony to the finals
- Documentation of games, competitions, victories and lessons learned
- Visual and editorial material that captures the intensity and diversity of the event
Impact
Memory built with purpose and institutional value
- Lasting record of meaningful moments in the students' school life
- Recognition of student leadership
- Reinforcement of institutional values: respect, discipline, perseverance and community
- Consolidation of sports as an essential part of the educational project